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The Music Marketing Master Class Bundle

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7
Lessons
267

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Lifetime
Content
1 hours
Lessons
26

Music Marketing & Music Promotion 101: Find Your Audience!

Learn Music Marketing & Promotion Techniques with Pro Level Branding for Music Artists and Producers

By Tomas George | in Online Courses

Are your music promotion efforts falling flat? Frustrated that no-one cares after all the time and money you put into your music? Then this is the right course for you. This course shows you step-by-step how to actually represent yourself online, make valuable connections, and build a real following on social media. You will learn from real-life client promotion on how to market and promote yourself and your music online. After you have taken this course, you will have a better understanding of how to present yourself online, build an audience, and more confidently promote yourself and a producer or artist.

4.6/5 average rating: ★ ★ ★ ★

  • Access 26 lectures & 1 hour of content 24/7
  • Promote yourself on Reddit
  • Learn Twitter promotion tips
  • Properly format your Instagram
  • Create a professional electronic press kit
  • Sell music on Bandcamp
  • Quickly create amazing social media posts
Tomas George
4.5/5 Instructor Rating: ★ ★ ★ ★

Tomas George is a music producer, composer, and audio engineer. He has been producing and writing music for over a decade and has a MMus Masters Degree in Music Production and a BA (Hons) Degree in Music Composition.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: all levels

Requirements

  • Any device with basic specifications

Course Outline

  • Your First Program
  • Music Promotion Core Essentials and Principles
    • Setting up a LinkTree - 3:41
    • Twitter Promotion - Part 1: Profile Optimization - 5:42
    • Twitter Promotion - Part 2: Finding Key People - 4:31
    • Twitter Promotion Part 3: Finding + Submitting to Music Bloggers - 3:46
    • Reddit Promotion - 5:46
    • Electronic Press Kits - 4:42
    • Instagram Formatting - 4:19
    • Patreon - 4:52
    • Selling Music on Bandcamp - 4:05
    • Creating Custom T-Shirts on Teespring - 6:21
    • How to Live Stream from your Computer - 4:56
  • How to Quickly Create Social Media Posts
    • Canva Overview for Social Media Posts - 9:53
  • Essential Photography Skills - Exposure
    • Why Learn Photography and the Exposure Triangle - 1:35
    • Part 1 - Aperture - 3:13
    • Part 2 - Shutter Speed - 3:09
  • Photography Examples
    • Good Photo Examples + How I Could Have Improved Them - 6:14
    • Bad Photo Examples + How I Could Have Improved Them - 4:53
    • Blurry Background Photo Examples - 2:28
    • Creative Photo Lighting Examples - 2:12
    • Photoshop Healing Brush for Cleaning up Photos - 2:34
  • Walkthrough of a in the Studio Music Video
    • Part 1- Organization and Syncing Audio + Video - 7:27
    • Part 2 - Clip Selection and B-Roll - 5:39
    • Part 3 - Lighting and Color Correction - 3:16
  • BONUS SECTION: Networking + Promotion Hangout
    • Networking + Promotion Hangout - Part 1 - 14:01
    • Networking and Promotion Hangout - Part 2
  • Thanks and Bye
    • Thanks and Bye - 0:09

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Lifetime
Content
2 hours
Lessons
22

Music Production 101: Producing + Songwriting for Beginners

Be Armed with Consistent Writing & Production Workflow and Finish Your Own Tracks

By Tomas George | in Online Courses

Still struggling to finish tracks? Fed up with relying on others to fill in the gaps? This course will have you compose, produce and arrange a song from scratch, and document the entire process. All examples in this course are shown in Logic Pro X. By the end of this course, you will be armed with a consistent writing and production workflow, which will have you finishing as many tracks as you start.

4.3/5 average rating: ★ ★ ★ ★

  • Access 22 lectures & 2 hours of content 24/7
  • Learn the basics of writing a Drum Beat
  • Write bass lines & melodies
  • Learn the basics of mixing & mastering
  • Understand how to write chords
  • Understand the basics of song arrangemen
Note: Software NOT included.

"This is one of the finest musical courses I've seen. I've gained a deeper understanding of how to compose a song and actually completed a project even though I use a different DAW." – Les Gaines

Tomas George
4.5/5 Instructor Rating: ★ ★ ★ ★

Tomas George is a music producer, composer, and audio engineer. He has been producing and writing music for over a decade and has a MMus Masters Degree in Music Production and a BA (Hons) Degree in Music Composition.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: all levels

Requirements

  • Working PC, laptop, iMac, MacBook
  • Studio One (preferably Studio One Artist or Professional)
  • Basic understanding of music
  • Basic music production skills

Course Outline

  • Introduction
    • Introduction and What you're going to Learn - 0:32
  • Writing Different Instrument Parts
    • Writing a Chord Progression - 11:37
    • Writing a Bass Part - 10:18
    • Building a Drum Beat - 8:57
  • Writing a Melody and Arrangement
    • Writing a Melody - 17:15
    • Arrangement - Part 1 - 14:23
    • Arrangement - Part 2 - 19:06
  • Vocal Melodies and Instrumentation
    • Vocal Demo Melodies - 4:31
    • Instrumentation - 18:18
  • Mixing + Mastering
    • Mixing Introduction - 0:30
    • Mixing Levels - 13:44
    • Mixing Demo Vocals - Part 1 - 11:59
    • Mixing Demo Vocals - Part 2 - 9:40
    • Mixing Final Touches - 3:05
    • Demo Mastering - 10:59
  • Thanks and Bye
    • Thanks and Bye - 0:07

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Access
Lifetime
Content
3 hours
Lessons
31

Music Theory Essentials: Chords, Scales & Modes

Learn How to Write Chords, Understand Keys & More in This Music Theory Primer

By Tomas George | in Online Courses

In this Music Theory Essentials class, you'll learn how to understand keys and write chords, major and minor scales, and the 7 different modes. The examples shown are in Logic Pro X, but the music theory taught is applicable in all Digital Audio Workstations. In just three hours you'll emerge from this class with a solid understanding of music theory.

  • Access 31 lectures & 3 hours of content 24/7
  • Dive into major scales, triads & inversions
  • Explore major & minor triads
  • Learn how to change key
Tomas George
4.5/5 Instructor Rating: ★ ★ ★ ★

Tomas George is a music producer, composer, and audio engineer. He has been producing and writing music for over a decade and has a MMus Masters Degree in Music Production and a BA (Hons) Degree in Music Composition.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: all levels

Requirements

  • Any device with basic specifications

Course Outline

  • Scales, Chords and Modes
    • Scales Introduction - 3:08
    • Working out a Major Scale - 6:45
    • Working out a Major Key from a Melody - 5:51
    • Major Keys and Scales - 1:54
    • Major Scale on a Score - 2:56
    • Triads - 3:37
    • Inversions - 3:21
    • Working out the Chords in a Major Scale - 9:26
    • Extended Chords - 6:34
    • Different Ways to Write out Chords - 4:11
    • Working out Major and Minor Triads - 7:01
    • Diminished and Augmented Triads - 5:22
    • 7th Chords - 12:16
    • Suspended Chords - 6:02
    • Circle of 5ths - 12:48
    • How to Change Key - 14:54
    • Natural Minor Scale - 11:21
    • Chords in the Minor Scale - 5:59
    • Harmonic Minor Scale - 7:15
    • Melodic Minor Scale - 11:12
    • Modes - 3:54
    • 1 - Ionian - 0:47
    • 2 - Dorian - 3:14
    • 3 - Phrygian - 3:14
    • 4 - Lydian - 1:21
    • 5 - Mixolydian - 2:21
    • 6 - Aeolian - 1:03
    • 7 - Locrian - 3:56
  • Song Analysis
    • Section introduction - 0:17
    • Song Analysis 1 - Capsize - 15:25
    • Song Analysis 2 - Floating - 18:07

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Access
Lifetime
Content
11 hours
Lessons
114

Music Production in Ableton Live 10: The Complete Course

Learn Music Production in Ableton Live 10 & Dive into Creating, Recording + Editing Your Own Music

By Tomas George | in Online Courses

This course is all about Ableton Live 10, which is a software for music sequencing and is a digital audio workstation for OS X and Windows. Ableton Live is used across professional studios, bedroom studios, and also as a performance tool for live performance. Learning how to use your DAW correctly will dramatically improve the quality of your music and the speed you create it. In this course, you will gain a deep understanding of Ableton Live 10 and the tools and techniques that go into creating, recording, and editing your own music.

4.5/5 average rating: ★ ★ ★ ★

  • Access 114 lectures & 11 hours of content 24/7
  • Understand the basics of Ableton Live 10
  • Dive into recording & editing MIDI and audio
  • Explore creating your own beats
Note: Software NOT included.

"The lectures are informative and deliver the walk-through I expected. Very detailed explanations of every adjustment possible with the right balance between technical terms and sound results. Great course! Highly recommended!" – Kristian Velkov

Tomas George
4.5/5 Instructor Rating: ★ ★ ★ ★

Tomas George is a music producer, composer, and audio engineer. He has been producing and writing music for over a decade and has a MMus Masters Degree in Music Production and a BA (Hons) Degree in Music Composition.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: all levels

Requirements

  • PC, laptop, iMac, or MacBook
  • Basic understanding of music
  • Basic music production skills is desirable, but not necessary
  • Ableton Live 10 software (preferably Ableton Live Suite)

Course Outline

  • Introduction
    • Introduction - 1:27
    • Main Overview of Ableton Live 10 - 7:57
  • Creating a Track in the Session View
    • Part 1 - Getting Started - 6:48
    • Part 2 - Creating the Music - 6:45
    • Part 3 - Starting Writing in MIDI - 5:11
    • Part 4 - Adding Drums with the Drum Rack - 8:45
    • Part 5 - Adding Final Ideas - 6:42
    • Part 6 - New Instruments + Parts Overview - 3:28
    • Part 7 - Final Set Organization Tips - 3:15
    • Part 8 - Introduction to Session View Arrangement - 9:51
    • Part 9 - More Session View Arrangement Tips - 4:07
    • Part 10 - Record into the Arrangement View - 5:32
  • Getting Started in Ableton Live 10
    • Editions Comparison for Ableton Live 10 - 2:50
    • Editing in the Arrangement View - 6:08
    • MIDI Editor Recap - 5:32
    • Recording Audio - 4:25
    • Warping Audio - 6:38
  • Setting Up
    • Main Preferences - 6:12
    • Downloading Packs - 4:25
    • Control Bar - 1:44
    • Browser - 9:29
  • Song Analysis
    • Song 1 - Chord Progressions - 6:52
    • Song 1 - Melodies - 5:04
    • Song 2 - Drum Beats - 4:53
    • Song 3 - Unusual Chords - 4:43
  • New Features for Live 10
    • Wavetable Synth - Part 1 - 9:23
    • Wavetable Synth - Part 2 - 8:50
    • Capture - 4:18
    • Echo - 17:41
    • Drum Bus - 7:08
    • Pedal - 3:26
    • Split Stereo Pan Mode - 1:56
    • Multi-clip Editing - 3:31
  • Live 10.1 Update Videos
    • New Automation Features - 4:13
    • Channel EQ - 3:35
    • Wavetable Synth - Import your own Wavetables - 2:50
    • Delay Audio Effect - 8:02
  • Tension Instrument
    • Tension Instrument - Part 1 - 7:48
    • Tension Instrument - Part 2 - 8:54
    • Tension Instrument - Part 3 - 5:07
    • Tension Instrument - Part 4 - 9:54
  • Racks
    • Drum Rack Overview - 7:05
    • Drum Rack - Organisation - 4:52
    • Drum Rack - Tabs - 1:43
    • Drum Rack - Sends and Returns - 2:46
    • Drum Rack - Creating a Beat - 2:36
    • Drum Rack - Sample Layering - 5:13
    • Drum Rack - Macros - 5:18
    • Drum Rack - Choke - 2:57
    • Drum Rack - Quantization - 3:06
    • Instrument Rack - 8:09
    • MIDI Effects Rack - 5:46
  • Simpler and Sampler
    • Simpler - Sampler Overview - 3:37
    • Simpler - Classic Mode - 12:20
    • Simpler - 1-Shot - 4:02
    • Simpler - Slice - 4:04
    • Simpler - Right Click - 2:09
    • Simpler - Controls - 7:50
    • Sampler - Part 1 - 10:51
    • Sampler - Part 2 - 9:56
    • Sampler - Part 3 - 8:00
    • Sampler - Part 4 - 6:11
    • Sampler - Part 5 - 2:57
    • Sampler - Part 6 - 7:03
  • More Instruments
    • Operator Synth - 9:19
    • Electric - 9:36
    • External Instrument - 9:51
    • Impulse - 10:12
    • Impulse Multi-Output - 6:26
  • Audio Effects
    • Amp - 3:27
    • Auto Filter - 4:47
    • Auto Pan - 3:13
    • Beat Repeat - 12:41
    • Cabinet - 4:01
    • Chorus - 6:32
    • Compressor - 8:20
    • Sidechain Compression - 3:55
    • Corpus - 6:39
    • Dynamic Tube - 2:31
    • EQ Eight - 10:26
    • EQ Three - 1:59
    • Erosion - 2:42
    • External Audio Effect - 6:39
    • Filter Delay - 5:55
    • Flanger - 4:49
    • Frequency Shifter - 3:34
    • Gate - 7:52
    • Glue Compressor - 6:06
    • Grain Delay - 8:07
    • Limiter - 6:01
    • Looper - 6:02
    • Overdrive - 3:14
    • Phaser - 3:31
    • Ping Pong Delay - 4:23
    • Redux - 2:47
    • Resonators - 7:16
    • Reverb - 13:50
    • Saturator - 5:31
    • Simple Delay - 5:58
    • Utility - 3:15
    • Vocoder - Part 1 - 12:15
    • Vocoder - Part 2 - 2:11
  • MIDI Effects
    • Arpeggiator - 10:53
    • Chord - 1:40
    • Scale - 2:03
    • Chord, Scale and Arpeggiator - 3:31
    • Length - 5:11
    • Pitch - 3:43
    • Velocity - 8:32
  • More Features
    • Quantize MIDI - 4:44
    • Quantize with Grooves - 6:31
    • MIDI Mapping - 4:10
    • Max Introduction - 3:29
    • Export Settings - 3:34

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Access
Lifetime
Content
2 hours
Lessons
31

DIY Music Business 101: Learn About the New Music Industry

Build a Career in the New Music Industry as an Independent Music Artist

By Tomas George | in Online Courses

Still scratching your head over things like copyright, royalties, and publishing? Not sure where all of the money comes from? No more tiptoeing in the dark. This course is for independent music artists and producers looking to pursue a career in the new music business. Until now, you have probably tried to Google many of these industry concepts, but came away even more confused! Or you have found many resources, but they don’t explain how things work today. After taking this course, you will feel more confident and better informed when navigating the ever-complex business of music.

3.8/5 average rating: ★ ★ ★ ★ ★

  • Access 31 lectures & 2 hours of content 24/7
  • Understand music business concepts such as copyright & royalties
  • Get started as an independent music artist
  • Know where all of the royalties come from & how to collect them all
  • Understand how instant music listening works
Tomas George
4.5/5 Instructor Rating: ★ ★ ★ ★

Tomas George is a music producer, composer, and audio engineer. He has been producing and writing music for over a decade and has a MMus Masters Degree in Music Production and a BA (Hons) Degree in Music Composition.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: all levels

Requirements

  • Any device with basic specifications

Course Outline

  • Introduction
    • Introduction and What you're going to Learn - 0:43
    • Getting Started with Royalty Collection - 6:55
  • Understanding the Modern Music Business
    • Introduction to this Section - 1:15
    • Copyright any Royalties Overview - 2:33
    • Royalties as the Songwriter - 2:50
    • Publishing Admin Companies - 4:43
    • Performing Rights Organizations - 3:00
    • A Brief Overview of Copyright - 4:38
    • Record Companies and Record Deals - 2:37
    • Distributors - 5:00
    • Spotify and Spotify Pre-Saves - 2:34
    • Preparing for a Release - 3:53
    • Spotify Continued - 6:11
    • Money - 3:45
    • The Importance of Video - 3:26
    • Demos - 1:46
    • Standing out - 1:50
    • Followers vs Fans - 3:32
    • Websites - 3:48
    • Recommended Resources - 3:34
  • Building your Brand and Artist Entrepreneurship
    • Building and Monetizing your Fan Club - 7:12
    • Pre Save Spotify Toneden - 2:40
    • Fan Links Toneden - 3:04
    • Creating a Website with Square Space - A Brief Overview - 4:30
    • How to make a Lyric Video in Final Cut Pro X - 9:36
    • Finding Templates for a Lyric Video or Visualizer - 4:46
    • How to Find a Freelancer to Editing a Music Video Template - 3:28
    • How to set up Amazon Affiliate Links and where to put them - 5:32
    • Outsource and create logo with Freelancer Competitions - 8:52
    • Creating a Print on Demand t-shirt with Merch by Amazon - 11:02
  • Thanks and Bye
    • Thanks and Bye - 0:19

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Access
Lifetime
Content
1 hours
Lessons
21

Digital Music Distribution: Spotify, Apple Music, Streaming

The Beginner's Guide to Get Your Music Onto All the Streaming Platforms Without a Record Label

By Tomas George | in Online Courses

Did you know that you can get your music on all of the major streaming platforms without signing a record deal? In this Beginners Guide, you'll learn the step-by-step process of publishing your music to all of the online streaming platforms including Spotify, Amazon, Apple Music, TIDAL, and much more! It will also show you how to pitch your music to online music blogs, playlists, and radio stations. This course also takes you through many of the best practices that you need to consider before you release your music to the world.

3.9/5 average rating: ★ ★ ★ ★ ★

  • Access 21 lectures & 1 hour of content 24/7
  • Distribute your music to all online streaming platforms
  • Create media assets using free & inexpensive online tools
  • Submit your music to online playlisters & tastemakers

"Well made and good information in there. I've already had some courses about music distribution and still got a lot of information out of this one." – Ulrich Hünemörder

Tomas George
4.5/5 Instructor Rating: ★ ★ ★ ★

Tomas George is a music producer, composer, and audio engineer. He has been producing and writing music for over a decade and has a MMus Masters Degree in Music Production and a BA (Hons) Degree in Music Composition.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: all levels

Requirements

  • Any device with basic specifications

Course Outline

  • Introduction
    • Introduction and What you are Going to Learn - 0:58
    • Audio Files Preparation - 3:27
  • CD Baby Overview
    • Distributor Choices - 0:41
    • CD Baby Setup Overview - 1:07
  • Spotify for Artist
    • Spotify Artist Profile - 7:18
  • How To Submit Your Music To Playlists And Blogs
    • SubmitHub Overview - 2:55
    • SubmitHub Artist Profile - 1:43
    • SubmitHub Dashboard - 1:34
    • SubmitHub Setup - 5:29
    • Submitting to Playlists - 10:14
    • How to Get your First 1000 Streams on Spotify - 3:04
  • Artwork, Visualizers and Email Newsletters
    • Design Artwork for free with Canva - 6:29
    • Photoshop Templates - 4:24
    • Music Visualizers with After Effects - 4:01
    • YouTube Videos with iMovie - 1:09
    • How to Create a Email Newsletter for your Audience - 4:13
  • Outsourcing Artwork and Visualizers
    • Outsourcing with Freelancer - 3:56
  • CD Baby Setup
    • Setup - Part 1 - 16:19
    • Uploading Artworks and Tracks - 1:59
    • CD Baby - Payment - 1:46
    • Distribution - 4:33

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Access
Lifetime
Content
2 hours
Lessons
22

Music Marketing & Promotion 102: Essentials

Build a Release Strategy, Market Your Music, Build Your Audience, & Design and Create Merch for Your Fans

By Tomas George | in Online Courses

Got music to release but not sure what to do? This course was designed for you. The videos in this course are designed specifically to help artists and producers like you, confidently release and market their music. You'll learn timeless marketing principles that focus on what matters most, building and cultivating a loyal fan base. By the end of the course, you'll be able to take the concepts and strategies you learned and apply them forever.

4.7/5 average rating: ★ ★ ★ ★

  • Access 22 lectures & 2 hours of content 24/7
  • Learn tips for building a release strategy
  • Organize a release in Trello
  • Understand marketing funnels for music artists
  • Build an audience & set up a welcome message in MailChimp
Tomas George
4.5/5 Instructor Rating: ★ ★ ★ ★

Tomas George is a music producer, composer, and audio engineer. He has been producing and writing music for over a decade and has a MMus Masters Degree in Music Production and a BA (Hons) Degree in Music Composition.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: all levels

Requirements

  • Any device with basic specifications

Course Outline

  • Core Lessons
    • Top Tips For Building A Release Strategy - 13:01
    • Getting Started Organising Release in Trello - 3:39
    • The No. 1 Platform for Music Artists - 3:04
    • The Importance of Building an Email List - 6:16
    • Marketing Funnels For Music Artists - 3:53
    • Building an Audience in Mailchimp - 4:35
    • Setting up a Welcome Message in Mailchimp - 2:37
    • What NOT to do When Promoting Your Music - 6:08
    • Marketing Lingo - 4:55
    • Playlisting - 4:57
    • Inspiration and Modelling Music Artists's YouTube Channel - 4:08
  • Print on Demand Merchandise and T-Shirt Logo Design
    • Introduction to this Section - 0:26
    • An Introduction to Teespring and Print on Demand Merch - 2:29
    • Canva vs Placeit for T-Shirt Designs - 3:07
    • Create a T-Shirt Logo Design with Canva - 6:52
    • Creating T-Shirt Designs with Placeit - 7:14
    • Finding Freelances to Create your T-Shirt Design - Fiverr and Freelancer Contest - 11:33
    • Instagram Merch Promotion Tips - 7:03
    • YouTube Merch Shelf - 1:44
  • Bonus Section - Music Marketing Discussion
    • Music Marketing Discussion - Part 1: Tips for Building a Music Business + More - 23:51
    • Music Marketing Discussion - Part 2: Online Gigs, Email List and Merch - 11:55
  • Thanks and Bye
    • Thanks and Bye - 0:09

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Terms

  • Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.