Get primer + moisturizer in 1! Primerizer delivers 24-hour hydration plus powerful primer benefits in the lightest possible texture. It was created in our L.A. photo studio to instantly increase moisture by 127% & prep skin for makeup in 1 step. This non-greasy, quick-dry formula acts as a makeup magnet that locks on foundation & makes it last.
In a consumer study on 101 women after 1 use:
97% said it feels lightweight
87% said skin felt instantly hydrated
91% said their makeup went on flawlessly
In a consumer study on 101 women after 1 week of use:
98% said it didn’t leave a white cast on their skin
96% said it didn’t change the color of their foundation
93% said their skin felt comfortable all day
90% said it delivered a high level of hydration
91% said their skin looked fresh
89% said their skin felt hydrated throughout the day
89% said skin felt softer & smoother
86% said their makeup looked better
88% said it helped makeup look good & last all day
