- Over 6 lectures and 2.5 hours of content
- Explore the basic principles of “Lean Startup” methodology, used by top startups globally
- Effective & proven approaches to minimizing the failures many startups experience
- Make better, faster business decisions
- Create a system of “innovation accounting” to build products that meet customer needs
- Build minimum viable products & launch them quickly
- Tactics for experimenting with landing pages, A/B tests, MVPs on real customers
- What “The 3 A’s” are and how to make sure all of the metrics you look at are actionable, accessible, and auditable
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Eric Ries is the creator of the “Lean Startup” methodology and the author of the popular entrepreneurship blog, “Startup Lessons Learned.” He previously co-founded and served as Chief Technology Officer of IMVU and in 2007, BusinessWeek named Ries one of the “BEST YOUNG ENTREPRENEURS OF TECH.” In 2009, he was honored with a TechFellow award in the category of Engineering Leadership. He serves on the advisory board of a number of technology startups, and has worked as a consultant to a number of startups, companies, and venture capital firms. In 2010, he became an Entrepreneur-in-Residence at Harvard Business School.
He is author of The Lean Startup and co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). While an undergraduate at Yale University, he co-founded Catalyst Recruiting. Although Catalyst folded with the dot-com crash, Ries continued his entrepreneurial career as a Senior Software Engineer at There.com, leading efforts in agile software development and user-generated content.